April 2022 Newsletter

It’s no longer about counting customers, it’s about reaching the customers that countCNY Publications has the right professionals and the right publications to reach your target audience and position you and your business as the subject matter expert in your field.

Let us help you tell your story and reach the customers that count. See examples of our work below, then contact us for a free consultation.

CNY C-Suite: The Critical Role of Apprenticeship and CTE Programs in the Construction Industry

Labor shortages continue to plague the construction industry both regionally and nationally, with such issues happening long before the COVID-19 pandemic. There is a renewed focus on apprenticeship and training programs by the trades across upstate New York. Read more HERE.

CNY MD News: The Role of Art and Cultural Institutions During Covid-19

Clinicians are no different than the patients they treat. There are many great examples of clinicians who engage in music, painting, jogging and cycling, making them perfect examples of the mind-body connection. Covid-19 has challenged us in many ways, but it has also accelerated our learning about how closely connected our physical health and mental health are. How does your practice integrate opportunities for employees and patients to make these mind-body connections? Read more HERE.

CNY C-Suite: Time to Leverage this Moment and Invest in the Future

I was hopeful that by this time in 2021 that we would have put a majority of the supply chain disruptions and COVID issues behind us, but here we are once again. Groundhog Day anyone? Manufacturers are still combatting supply chain issues and raw material sourcing obstacles. Read more HERE.

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CNY Construction Contractor: Why People Get Hurt

What do we think of when we think of safety and people getting hurt? The first is the pain and suffering of the injured worker and the increasing costs of our workers’ compensation insurance. We see the immediate and obvious implications; however, we often do not recognize the giant cost factors that are lying just underneath our noses. Read more HERE.

CNY Publications specializes in custom publishing and content marketing. We also offer professional services in brand development, creative services, website design, digital printing, large-format printing, mailing services and fulfillment management.

For more information or to schedule a free consultation, contact Michael T. Brigandi at 315.415.9364, email Mike@cnypublications.com; or Richard K. Keene at 315.446.8331, email RKeene@MDNews.com. Find more at www.cnypublications.com.

March 2022 Newsletter

It’s no longer about counting customers, it’s about reaching the customers that countCNY Publications has the right publications to reach your target audience and position you as the subject matter expert in your field.

Let us help you tell your story and reach the customers that count. See examples of our work below, then contact us for a free consultation.

CNY MD News: Auburn Community Hospital: A Tradition of caring for the Finger Lakes community

While successfully managing pandemic demands, Auburn Community Hospital continues to embrace and support the needs of the Finger Lakes community with ongoing strategic planning, new programs, technology and services. Read more HERE.

CNY C-Suite: Return to Work Takes on a New Meaning

I thought I would share our recent attempts to bring our employees back together face to face, a topic I think is a priority with most business leaders. I also want to share why we think returning to the office and to some level of “normal” is so important.Read more HERE.

CNY C-Suite: Building a Workplace That Cares

The healthcare business is not the only one looking to attract and retain the best staff, but it is one of the most publicized — and among the most complicated. At Upstate, like all hospitals, nursing is the largest occupation, so we also have the greatest numbers to attract and retain. Read more HERE.

CNY Construction Contractor: Tax Provisions in the Build Back Better Act

[The Build Back Better Act], if passed by the Senate, could drastically change the mindset of your tax planning in 2022 and beyond. It contains numerous provisions related to areas ranging from health care, climate change and immigration to education, social programs and, of course, taxes. Read more HERE.

CNY Publications specializes in custom publishing and content marketing. We also offer professional services in brand development, creative services, website design, digital printing, large-format printing, mailing services and fulfillment management.

For more information or to schedule a free consultation, contact Michael T. Brigandi at 315.415.9364, email Mike@cnypublications.com; or Richard K. Keene at 315.446.8331, email RKeene@MDNews.com. Find more at www.cnypublications.com.

February 2022 Newsletter

Chianis + Anderson Architects: Twenty Years of Building Relationships

“Our team understands construction,” says Anderson. “It is always a challenge to communicate from a desk to the guy on site standing knee-deep in mud, but our people are very good at that. If there are questions from the contractors, we are very responsive. We will go onsite and stand in the mud with them. Not every firm subscribes to that idea.” Read more HERE.

Oneida Health and Roswell Park in Oneida: The Best of Both Worlds

From its inception, the partnership between Roswell Park Comprehensive Cancer Center and Oneida Health has had a singular mission: provide the highest quality, innovative cancer care in a community setting with an outstanding patient experience. Read more HERE.

Setting the Standard by Doing it Right the First Time

As an infantry Marine in Iraq, Chris Dambach learned about the three B’s. “They say on every mission, you’ve got to have the three B’s: the beans—accommodations, lodging, food—the bullets—tools and materials—and band-aids—PPE and safety equipment,” said Dambach, owner of Industry Standard USA, LLC, a SDVOSB, DBE company. Read more HERE.

Julie Barown Continues Legacy of Excellence at J. Andrew Lange, Inc.

Julie Barown had always excelled at math and science, but was thinking about a career in law until her high school physics teacher stopped to talk to her after class. Recognizing her natural talents, he suggested that she consider engineering instead. “It was the first time my eyes had really been opened to that field of study. Attending an all-girls high school in Brooklyn, it was just not something that anyone had suggested to me before.” Read more HERE.

CNY Publications are specialists in Custom Publishing and Content Marketing. This newsletter features randomly selected content from our magazines. For more information, contact Michael T. Brigandi at 315.415.9364, email Mike@cnypublications.com; or Richard K. Keene at 315.446.8331, email RKeene@MDNews.com. Find more at www.cnypublications.com.

January 2022 Newsletter

State of Manufacturing- A Case Study – CNY C-Suite

“The next several months will continue to define the future for many manufacturers. I know that most were hoping that recent issues with fractured supply chains, workforce challenges, technology, and innovation would have subsided by now. However, as OAS was able to emphatically prove, I continue to be confident that those businesses who do invest in their people, processes, equipment, and reshoring will not only experience personal success, but they will also lend a hand to this country’s ongoing post-pandemic renaissance.” Read more HERE.

Comprehensive, Leading-Edge MRI Services at Magnetic Diagnostic Resources of Central New York

Celebrating 35 years as Central New York’s premier provider of MRI services, Magnetic Diagnostic Resources of Central New York (MDR of CNY) draws on the expertise of dozens of fellowship-trained radiologists and a relentless commitment to quality to provide an exceptional experience for patients and referring clinicians. Read more HERE.

Earl Hall of SBX talks about the Upstate New York Construction Industry Climate – CNY Construction Contractor

It is remarkable what a difference a year makes when comparing the state of the construction industry in upstate New York. Without reflecting on the obvious COVID-19 related and governmental mandated challenges from 2020, the state of the regional construction industry is strong. One of my most accurate barometers has been the architectural billings and regional architectural activities. While such is not the only measure for future construction opportunities, it does tell a compelling story for what to expect in the next 6-18 months. Read more HERE.

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Protect Your Practice With Five Critical Cyber Measures

Health care has been a favorite target of hackers for years. In fact, from 2015 to 2019, ransomware attacks accounted for 28 percent of all known healthcare breaches. Any size practice is at risk. For years, many malpractice carriers have included some type of complementary cyber liability coverage. But with the rapid shift in the types of threats we’re encountering, you need to beware of what your policy does not cover. It is always advisable to seek a stand-alone product, which in almost every case, provides more comprehensive coverage. Read more HERE.

CNY Publications are specialists in Custom Publishing and Content Marketing. This newsletter features randomly selected content from our magazines. For more information, contact Michael T. Brigandi at 315.415.9364, email Mike@cnypublications.com; or Richard K. Keene at 315.446.8331, email RKeene@MDNews.com. Find more at www.cnypublications.com.

December 2021 Newsletter

Keeping Care Local: Michael Harlovic, President, CEO, Oswego Health

“Careers are the intersection of time, place, and opportunity,” says Oswego Health President and CEO, Michael Harlovic. “It’s been a fantastic decision coming to Oswego.” A Pittsburgh native, Harlovic received a Bachelor of Nursing in 1985 and a Masters of Psychiatric Nursing in 1989 from the University of Pittsburgh. Read more HERE.

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Self-Made Woman: Tupper Urges Younger Job-Seekers to Consider Building Trades

Donna Tupper got her start in the building trades by cleaning and patching up vacant properties for realtors. As clients requested more of her, she made it her mission to learn more, becoming a property manager and eventually hiring other women to work with her. Thirty-eight years later, she is president and sole owner of Infinity Northeast, Inc., a New York state and Tennessee Certified Woman-Owned Business, and she can be selective in the projects she will undertake. Read more HERE.

The Future is Now at Upstate University Hospital

Academic medical centers are paving the way to a new tomorrow by changing how health care is delivered. Among its innovations, Upstate University Hospital is using advanced technologies such as AI, robotics and drones to serve as workforce multipliers, and expanded telehealth platforms to improve access to patient care. Read more HERE.

Right Price Companies/RPC Technology: Role Models for their Community in the Heart of Syracuse

Darin and Paris Price are looking to create a legacy. The Syracuse couple, who owns Right Price Companies and RPC Technology, hope to hand their business down to their children someday. “We want Right Price to be in existence well after we’re gone,” Darin said. “We want it to be a company that is a pillar in Upstate New York for years to come.” Read more HERE.

CNY Publications are specialists in Custom Publishing and Content Marketing. This newsletter features randomly selected content from our magazines. For more information, contact Michael T. Brigandi at 315.415.9364, email Mike@cnypublications.com; or Richard K. Keene at 315.446.8331, email RKeene@MDNews.com. Find more at www.cnypublications.com.

September 2021 Newsletter

"Great content inspires action." – Dane Brookes

Making Excellence Accessible at Auburn Community Hospital

By investing in sophisticated technologies and talented clinicians, Auburn Community Hospital has created an advanced and compassionate healthcare center for people living in the Finger Lakes region. Read more HERE.

Five Star Equipment Exceeds Customer Expectations in Syracuse

It’s a whole new Five Star Equipment in Syracuse. The Dunmore, Pa.-based construction equipment company opened their new, state-of-the-art Syracuse facility in November 2020, shortly after General Manager Dave Kreis came on board in September.

Time for a Telehealth Check-Up? Start by Calling Your Broker

The COVID-19 pandemic proved telehealth is a viable healthcare delivery option for patients and practitioners. Understanding and preparing for its risks will ensure it remains a safe and steadfast solution.

The Changing Face of Risk and What it Means for your Business

I don’t have to tell you how fast the world seems to be changing, and how novel risks seem to crop up and add yet more challenges to businesses…

Client news: The Syracuse Builders Exchange (SBE) is holding their first annual Charity Clay Shooting Competition to be held at the Vernon National Gun Club in Vernon Center, NY on Friday, October 1, 2021.The event is to support the SBE Scholarship Fund. For more information, please contact Lisa at Lisa@Syrabex.com or 315-437-9936.

Testimonial: The Syracuse Builders Exchange is New York’s oldest and largest construction industry Association, serving 940 diverse member firms and their employees. We invest in our marketing and sales initiatives, which includes Construction Contractor magazine. For over a decade, Mike Brigandi, Rich Keene and their team have played an integral role in promoting the Builders Exchange. Plus delivering important industry content and promoting our member employers.

I have found Mike and Rich easy to work with, professional and creative. Their ability to incorporate our content, along with the important content of our member employers and the other professional content providers, delivers a quarterly publication that is extremely valuable to decision-makers in the upstate New York construction industry – including project owners. Executive Director Earl Hall, Syracuse Builders Exchange

CNY Publications specialists in Custom Publishing and Content Marketing. This monthly newsletter features randomly selected content from their magazines. Find more at www.cnypublications.com.

 

For more information, contact Michael T. Brigandi at 315.415.9364, email Mike@cnypublications.com; or Richard K. Keene at 315.446.8331, email RKeene@MDNews.com.

August 2021 Newsletter

It’s no longer about counting customers; it’s about reaching the customers that count.

“Marketing is no longer about the stuff you make, but about the stories you tell.” – Seth Godin

Mike Humphrey, CEO, Syracuse Orthopedic Specialists; The Right Man for the Right Job at the Right Time

In the late 1990s, several individual orthopedic surgeons in the Syracuse area began seeking an opportunity to provide great quality patient care while expanding orthopedic services to the community… It was then that Syracuse Orthopedic Specialists was born. Read more HERE..

The Fischer Group at Graystone Consulting

“…we came into this industry 30 years ago, we were stockbrokers,” said Mark Caropreso, the firm’s senior vice president. “The goal of the job was a sales job, and the idea was to talk to your clients about logical investments…

State of Manufacturing: Obstacles, Opportunites

I do not need to remind anyone that the past year was incredibly challenging… As we emerge from the various shutdowns and restrictions, manufacturing is booming across many key indexes, but manufacturers face a precarious path forward if they intend to not only survive but grow.

Workforce Development; The Construction Industry’s Challenge to Attract Workers

Ten years ago, construction industry executives anticipated that in just a few years there would be a national and local shortage of skilled craftsmen and craftswomen. The data suggested a large percentage of those eligible would retire, and the next generation worker was not being attracted and retained to fill those positions.

What is content marketing? Content marketing is important because it answers your audience’s questions. With content marketing, you can build trust with your audience, improve conversions, connect with customers, and generate leads. And, in today’s age, customers expect high-quality, consistent content.

Client news: St. Joseph’s Health is pleased to announce the appointment of Corinne English, CPA, to, Director, Financial Services: System Controller effective June 1, 2021. In this role, Corinne will oversee and manage the finance department and be instrumental in all aspects of the St. Joseph’s Health accounting and financial reporting cycle.

Corinne is joining St. Joseph’s Heath after nearly 14 years as Senior Manager at Fust Charles Chambers, LLP in Syracuse, NY. During her time there, Corinne provided audit, accounting, and advisory services to health care and not-for-profit organizations and supervised and managed audit teams.

“St. Joseph’s is excited to add the talent that Corinne brings with her as a key member of the finance team,” said Meredith Price, Chief Financial Officer at St. Joseph’s Health. “She has vast experience and has demonstrated health care expertise in several areas. She will play a vital role in moving St. Joseph’s strategy forward in a manner consistent with our mission and values.”

Corinne holds a Bachelor of Science degree in Accounting from St. John Fisher College in Rochester, New York. She is a member of the American Institute of Certified Public Accountants, New York State Society of Certified Public Accountants, Healthcare Financial Management Association, and LeadingAge New York.

Testimonial: “MD News has been great for our practice. Recognition, recruitment and referrals, just like Rich says. We have dealt with small groups up to national ad agencies – Keene is the King of All Media!” – Dr. Scott Buckingham, Crouse Radiology Associates

CNY Publications, specialists in Custom Publishing and Content Marketing, offers you the opportunity to tell your story. We have the right platform(s) to get your message out to your target audience and position you as the expert in your field.

Our monthly newsletter will feature randomly selected content from our publications.

For more information, contact Michael T. Brigandi at 315.415.9364 or email Mike@cnypublications.com; contact Richard K. Keene at 315.446.8331 or email RKeene@MDNews.com or visit cnypublications.com.

July 2021 Newsletter

It’s no longer about counting customers; it’s about reaching the customers that count.

“Marketing is no longer about the stuff you make, but about the stories you tell.” – Seth Godin

C&S Companies: LEEDing by Example

New York enacted one of the most aggressive climate laws in 2019, requiring the state to reduce greenhouse gas emissions 40 percent by 2030 and by at least 85 percent by 2050 from 1990 levels … C&S Companies make it their mission to help companies meet or exceed these ambitious goals. Read more HERE.

Physicians: Work with a Broker: Your Career is Worth Protecting

For over a decade, physicians saw decreasing and flat rates due to a soft market. They may have come to expect similar pricing in the future. So why is the market changing now?

Everyone in the organization is critical to success

Ron Belle, originally of Camillus, joined the AmeriCU team four years ago; as of last year and coinciding with AmeriCU’s 70th anniversary, he is now leading the team.

J&B Installations, Inc. Celebrating 40 Years of Success

J&B Installations got its start as a two-man operation in 1981. Now, celebrating their 40th anniversary, they employ upwards of 100 people during peak season and are known as one of the most reputable and safest roofing companies in Upstate New York.

What is content marketing? Content marketing is important because it answers your audience’s questions. With content marketing, you can build trust with your audience, improve conversions, connect with customers, and generate leads. And, in today’s age, customers expect high-quality, consistent content.

Client news: St. Joseph’s Health is pleased to announce the appointment of Corinne English, CPA, to, Director, Financial Services: System Controller effective June 1, 2021. In this role, Corinne will oversee and manage the finance department and be instrumental in all aspects of the St. Joseph’s Health accounting and financial reporting cycle.

Corinne is joining St. Joseph’s Heath after nearly 14 years as Senior Manager at Fust Charles Chambers, LLP in Syracuse, NY. During her time there, Corinne provided audit, accounting, and advisory services to health care and not-for-profit organizations and supervised and managed audit teams.

“St. Joseph’s is excited to add the talent that Corinne brings with her as a key member of the finance team,” said Meredith Price, Chief Financial Officer at St. Joseph’s Health. “She has vast experience and has demonstrated health care expertise in several areas. She will play a vital role in moving St. Joseph’s strategy forward in a manner consistent with our mission and values.”

Corinne holds a Bachelor of Science degree in Accounting from St. John Fisher College in Rochester, New York. She is a member of the American Institute of Certified Public Accountants, New York State Society of Certified Public Accountants, Healthcare Financial Management Association, and LeadingAge New York.

Testimonial: “MD News has been great for our practice. Recognition, recruitment and referrals, just like Rich says. We have dealt with small groups up to national ad agencies – Keene is the King of All Media!” – Dr. Scott Buckingham, Crouse Radiology Associates

CNY Publications, specialists in Custom Publishing and Content Marketing, offers you the opportunity to tell your story. We have the right platform(s) to get your message out to your target audience and position you as the expert in your field.

Our monthly newsletter will feature randomly selected content from our publications.

For more information, contact Michael T. Brigandi at 315.415.9364 or email Mike@cnypublications.com; contact Richard K. Keene at 315.446.8331 or email RKeene@MDNews.com or visit cnypublications.com.

June 2021 Newsletter

It’s no longer about counting customers; it’s about reaching the customers that count.

“Content is the reason search began in the first place.” Lee Odden*

Expansion in Surgery at Upstate University Hospital Makes It a Healthcare Destination

Overarching expertise and training have made the hospital’s surgical offerings the most advanced in the region. Read more HERE.

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Granger Construction Company, Inc.

Granger values trust and integrity above all else, and those values form the foundation of his company.

An Opportunity To Design New Hybrid Workforce Models

Remote work for many appears to be here to stay. The pressing challenge for CEO’s is finding the right hybrid…

 

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TDO: The Community’s Best Kept Secret

TDO, based in Syracuse, NY, is a not-for-profit consulting and training organization working primarily with manufacturers…

*What is content marketing? Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action.

Client news: Bill Farrell, CEO of Five Star Equipment, is pleased to announce that construction equipment industry veteran Dave Kreis of Syracuse has joined the Five Star Equipment team as the company’s General Manager, Syracuse and Kirkwood branches. “Dave is a seasoned executive who has spent nearly his entire career in the construction equipment industry,” Farrell said. “He has held positions of increasing responsibility in the areas of sales, sales management and general management.”

Testimonial: “In CNY, there are amateurs and there are professionals- MD News is the best of the professionals. The process is seamless and the impact is real. Rich and his staff are top notch!” – Mary Ann Drumm, CEO, Crouse Medical Imaging

CNY Publications, specialists in Custom Publishing and Content Marketing, offers you the opportunity to tell your story. We have the right platform(s) to get your message out to your target audience and position you as the expert in your field.

Our monthly newsletter will feature randomly selected content from our publications.

For more information, contact Michael T. Brigandi at 315.415.9364 or email Mike@cnypublications.com; contact Richard K. Keene at 315.446.8331 or email RKeene@MDNews.com or visit cnypublications.com.